AI influencers
Build a recognisable recurring personality for an always-on social account.
Create an AI character once. Use the same person everywhere.
Build a unique AI character from scratch, from a prompt or from reference images — then use that same identity across images, video, photoshoots, campaigns and every Mujo workflow. The point is not one good portrait. The point is that the hundredth one is still the same person.
Consistent identityThe same face across every new image and video.
Production readyUsable in photoshoots, campaigns and listings.
All in one platformCreated once, available in every Mujo tool.
Make them yours. Down to the details.
Start from a blank canvas, describe the person you have in mind, or work from references. Shape appearance and styling through visual controls instead of trying to describe a human being in a paragraph — from core appearance and body characteristics to hair, facial details, styling, makeup, accessories and more. New controls can be added without changing the way you work.
AppearanceCore look and body characteristics, face, hair and details.
StylingMakeup, accessories, wardrobe direction and finish.
Visual controls, not prosePick the setting instead of describing it in a prompt.
Start from imagination. Or start from a reference.
Build a completely fictional person, guide the result with a prompt, or work from visual references when you already have a direction in mind. All three lead to the same thing: a saved identity you can use again.
Create from scratchStart with a blank canvas and build the person from the ground up.
Describe with a promptTell us who you imagine and we generate the character.
Add one or more referencesUse your own images to guide the identity.
Same person. Whatever you create next.
Your character is built to preserve identity across new images and video — even as you change outfits, scenes, poses, lighting and creative direction. This is the part that breaks in most tools: you get a face you like, then the next generation returns a stranger who looks vaguely similar. Here the identity is stored, not re-described.
Actor Studio creates the person. Creative Controls direct the shot.
Two different jobs, kept apart on purpose. The identity stays fixed; everything about the shot — pose, camera, lighting, composition, environment and visual style — is directed separately, wherever you use the character in Mujo. That separation is why one character can appear in a studio packshot and a handheld social clip and still read as the same person.
Actor Studio holds the identityWho the person is — face, build, styling.
Creative Controls direct the shotPose, camera, lighting, composition, environment, style.
One identity. Images and video.
Move from still campaigns to motion without rebuilding the character. The same identity carries into visual content, UGC-style creative, social video and campaign production — so a face introduced in a product shot can appear in the clip that runs next to it.
Create once. Use everywhere in Mujo.
Your character is an asset — not an output. It is saved in the workspace and available from every tool on the platform, which means the person you designed on Monday is selectable on Friday, in a different project, by a different member of your team.
Image Generator
Generate new images with the same identity.
Video Generator
Bring the character into video production.
Photoshoot Studio
Build complete shoots around the same person.
Content Studio
Create recurring content around your character.
E-commerce Listing Builder
Use people consistently in commerce content.
Node Canvas
Turn the character into a reusable workflow input.
Bulk Production
Generate at scale without selecting the character each time.
Assets Library
Keep the character available across projects.
Characters built for real work
One character system. Many ways to use it.
The reason to keep an identity rather than generate a new face each time is repetition. These are the jobs where the same person has to come back next week, next product and next market.
UGC creators
Consistent creator-style characters for repeated campaigns and variations.
Brand ambassadors
Give a campaign a recognisable recurring face instead of a new stranger each time.
Product and fashion models
Reuse the same model across products, looks, scenes and shoots.
Campaign characters
Fictional identities built around a campaign concept and used through its run.
Social content series
Recurring personalities for content series and always-on channels.
Same character. A completely different look.
Change wardrobe, hair, makeup, accessories and styling while the underlying identity stays the same. Natural, glam, sporty, editorial, professional — the treatment moves, the person does not.
One character. Hundreds of variations.
Add a character to a bulk run and vary products, markets, formats, prompts and creative controls without rebuilding the identity for every generation. The board works in both directions: hold the person and change the situation, or hold the creative and change the cast.
One character, many situationsVary products, markets, formats and creative controls.
Or one setup, many charactersKeep the creative and change the cast instead.
Turn a character into a workflow input.
Drop an approved character into a node workflow once, then reuse that identity throughout repeatable image and video production. The character becomes a parameter of the workflow rather than a decision someone makes again on every run.
Built for teams
Create the cast once. Let your whole team use it.
Share characters inside your workspace, send them for review and keep approved identities available to everyone who needs them. Everyone then creates with the same approved person instead of rebuilding a lookalike independently.
See the team workspaceShared characters
Everyone in the workspace can use the same saved identities.
Review and approval
Send a character for review and get feedback before it goes into production.
Approved cast
Keep the final versions organised so nobody works from a draft.
Workspace access
Control permissions and who can create or edit characters.
How this is different
More than a talking avatar.
Most avatar tools are built around one output: a person on screen reading a script. A Mujo character is a reusable creative asset designed to move across an entire production system — which is a different problem, and a different kind of tool.
A typical AI avatar tool
- Avatar → script → talking video
- The avatar exists to present, not to be photographed
- One output format, one kind of job
- Nothing carries into stills, product work or campaigns
- A new brief usually means a new avatar
A Mujo character
- The identity is created once and stored as an asset
- The same person appears in images, video, photoshoots and listings
- Pose, camera, lighting and styling are directed separately
- The character can be dropped into bulk runs and node workflows
- Teams share one approved cast instead of rebuilding it
FAQ
Frequently asked questions
What is an AI character in Mujo?
A reusable AI-generated identity — a person you design once and then use consistently across Mujo image, video and production workflows. It is stored as an asset in your workspace rather than produced fresh on each generation.
Can I create a completely fictional person?
Yes. You can build a character from a blank canvas, with no reference images at all, and shape appearance and styling through visual controls.
Can I create a character from reference images?
Yes. References can be used alongside prompts and the visual character controls when you already have a direction in mind.
Can I use the same character in images and video?
Yes. Characters are designed for consistent reuse across both, so a face introduced in a still campaign can appear in the video that runs beside it.
Can I change clothing without changing the person?
Yes. Wardrobe, hair, makeup, accessories and styling can all change while the underlying identity stays the same.
Can I change poses, lighting, camera and location?
Yes. Once the identity exists, the shot itself is directed with Mujo creative controls — pose, camera, lighting, composition, environment and visual style.
Can I use characters in bulk production and node workflows?
Yes. A character can be added to a bulk run to generate many variations, or dropped into a node workflow as a reusable input.
Can my team use the same characters?
Yes. Characters can be shared inside the workspace, sent for review and kept as an approved cast that everyone works from.
Can I use an AI character for UGC or as an AI influencer?
Yes — those are among the most common use cases, along with brand ambassadors, fashion and product models and recurring social content series.
Create the identity once. Direct it anywhere. Scale it everywhere.
Build consistent AI characters for campaigns, content, commerce and production — all inside Mujo.